Introduction

​This field of expertise is concerned with the advertising, marketing and communications functions of public and private organisations.

Marketing is the systematic planning, execution and management of a a number of activities intended to bring together an organisations and its customers or clients.

Marketing activities may include:

  • advertising
  • market research
  • media planning
  • public relations
  • product pricing
  • distribution
  • customer support

Advertising is part of the marketing process and involves communicating with a specific audience messages about a business, product or services.

Advertising includes the placement of an ad in such mediums as newspapers, direct mail, billboards, television, radio, and of course the Internet. Advertising is the largest expense of most marketing plans, with public relations following in a close second and market research not falling far behind.

At the bottom of this profile are brief details of a number of the experts that Expert Experts represents. Call our office to discuss your requirements and to obtain a recommendation that suits your needs and budget.

Expertise in Action

​Experts in this field may be asked to review and give their opinion on the design and execution of a marketing strategy or of the design and execution of any of the individual components of that strategy.

Sample Reports

For some fields of expertise we have some sample sections of de-identified reports. Please contact our office if you are interested in a sample.

Cost

The overall cost of expert opinion depends on the services required. Some of the key factors that affect the cost of advice include:

  • The need for a view or inspection of a location
  • The quantity of documentary material to be reviewed
  • Whether there are reports of other experts to be reviewed and commented on in detail
  • Whether there is a need for conferences with the expert either in person or by telephone/Skype
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Profiles of Experts in Business - Marketing / advertising / communications

Below are short profiles of a few experts with expertise in this field. Please contact our office to discuss your specific requirements and to obtain a recommendation that suits your needs and budget. Expert Experts are experts in finding the right expert for your needs and you pay no more to use Expert Experts than if you searched and found the expert yourself.

  • #ID11466

Marketing, advertising and communications

ID11466 has over 30 years of experience which covers all aspects of marketing and communications strategy development. With many career highlights including working as Group Account Director for one of Australia’s largest ad agencies for various blue chip FMCG and B2B clients 11466 has a wealth of knowledge and industry experience which he regularly uses for expert witness services.


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